Foundations
The timeless fundamentals of how AI actually works, so you can deeply understand every tool you touch and never feel lost, no matter how fast the technology changes.
Become the #1 Option in Your Industry
Hands-on AI workflows, curated tool picks, and step-by-step playbooks to help you save time, win clients, and actually get ahead.
Join 1,200+ waiting to learn AI
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You already know AI is changing everything.
You've seen it on your social media. Every group chat. Every meeting. Your competitors are using AI to build things in minutes and landing clients with it. Everyone on social media seems to get it and you're still watching from the sidelines wondering where to even start.
You're not behind because you're not smart enough. You're behind because nobody gave you a clear, practical place to start. There are a thousand tools, a million tutorials, and zero roadmaps.
That changes today. This is your starting point.
What is the program?
Master the AI workflows that get you hired & paid.
Practical playbooks and curated tool picks to help you save time, win clients, and make more. Learn all the best tools in one place.
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Jensen Huang
CEO, Nvidia
You're not going to lose your job to AI, but you're going to lose your job to someone who uses AI.
The Ultimate AI Program is made for you.
No matter who you are or what level of experience you have, you'll learn practical AI workflows that will help you become irreplaceable.
Course Content
Here are the Modules so far
Deep Dive into LLMs
Learn how to use ChatGPT and Claude effectively, with real-life case studies showing how we apply them in actual work.
Product Campaign
End to end workflow, from researching a product to building its brand and creating the ads, so you can apply the exact same process to your own products and services.
Codex Masterclass
Turn Codex into your own AI agent and build your first working app, step by step, without a developer background.
Claude Design Masterclass
Design pitch decks and interactive websites with Claude, from first idea to polished, shareable output.
Livestreams
Weekly live sessions where we build in public, answer your questions, and break down what changed in AI this week.
What is inside each Module?
Foundations
How LLMs actually work
How neural networks work
AI Explained
The anatomy of a perfect prompt
Choosing the right AI tool
How AI generates images and video
How AI is changing pre-production
Deep Dive into LLMs
ChatGPT Masterclass
Claude Masterclass
Build your Business Blueprint
Finding Clients & Outreach
COMING SOON...
Build a Complete Product Campaign
Find & Validate the Product Idea
Build the Brand DNA
Design the Product & Packaging
Product Photography: Fundamentals
Product Photos: Advanced
Video Commercials
Codex Masterclass
Make Codex your AI Agent
Build your First App
Claude Design
Design a Pitch Deck
Design an Interactive Website – Part 1
Design an Interactive Website – Part 2
And you will vote for
the upcoming modules...
Help us decide what we build next. These are the next practical AI topics we're considering for upcoming releases.
Your votes shape the roadmap.
What our students say
Sharon Mae Palkowetz
“It’s evergreen. As AI evolves, so does the training. What other class does that?”
Before taking any Bad Decisions classes, I was adamantly against AI. But during the Ultimate Unreal course, my eyes were opened to the possibilities of what AI tools could do for me as an artist. So when Bad Decisions announced this subscription-based AI program, I couldn’t wait to sign up.
This class is brilliant. What it’s not is a snapshot of an AI tool showing you how to make cute memes. This is about real-world, industry applications that have elevated my art, my work, my productivity, and even my everyday life far more than I ever imagined.
The program has changed the way I think about AI. Instead of seeing it as something that competes with my creativity, I now see it as a powerful set of tools that can support and expand what I’m capable of as an artist.
It’s evergreen.
As AI evolves, so does the training. What other class does that?
The Bad Decisions team has distilled the constantly changing world of AI into exactly what I need to stay productive, creative, and competitive. I didn’t realize when I signed up that I wasn’t just buying another course, I was making a continued investment in my future.
The reality is that AI is here to stay, and it’s moving incredibly fast. The dedication this team has to quality, accuracy, and staying current is apparent in every tutorial. And they’re pretty entertaining, too.
One of the biggest advantages is that I can stay current with technology while others are spending countless hours trying to figure out which tools are actually worth learning.
Everything I need to stay competitive is right here.
Worth EVERY penny.
Juan Pablo Cano H.
“This is by far the best course on the market.”
This is by far the best course on the market. The study and learning methodology was perfectly implemented by you guys. It’s a fun, effective, motivating, and enriching experience. I’m truly grateful!
Ruben Castro
“…these guys have the best programs on the web, and that goes for their free versions on YouTube too.”
In my opinion, these guys have the best programs on the web, and that goes for their free versions on YouTube too.
I love how detailed everything is.
Mark J Docherty
“I learn by doing not by reading, so this method is ideal for practical people.”
I have learned quite a bit about the application of Ai on the course, Bad Decisions uses practical learning that helps define real world problems and gives solutions using the tools so we can apply our own work but use the process given in the Ai tutorial to better walk through and deliver results in a very short time. I learn by doing not by reading, so this method is ideal for practical people.
The one thing that stands out is the actual solving world problems that are relevant to me, and the main thing that needs to be said is the level of detail that Bad Decision walk you through, similar to the UE course they give you insights and a level of detail that is hard to find.
My only issue with Ai is its almost impossible to keep up with the ever changing tool set and subscriptions that they all demand. Thankfully much of the teaching is carried forward from one tool to the next.
Emmanuel Dumange
“It’s very simple. I feel like I’m among friends.”
It’s very simple. I feel like I’m among friends. Because I have the very pleasant feeling in each lesson of having not one, but two mentors by my side, who are both very complementary and highly competent in their field.
Unlike other training programs I’ve taken where the teacher delivered their lectures in a very academic way, here in the Ultimate AI Program I have two friends by my side who share their knowledge and skills from their profession almost confidentially, which is truly very enjoyable.
Not only do you benefit from their professional expertise, but the most enriching aspect is that you get their feedback based on experience and understand not only what to do but also what not to do, making the practice exercises incredibly fun.
The courses are very well-structured and yet very accessible despite the high technical level and the engaging, fun approach that I love.
Each concept is described in detail, and you learn how to apply these concepts in the real world of professional production. The result is a real, usable, and reproducible outcome!
It’s a privilege to have crossed paths with them and to be able to share this learning experience.
Peter Kovacs
“…every time I watch a video from Bad Decisions, I’ll learn something and I’ll do it with a smile on my face.”
Having followed Bad Decisions for a while on YouTube, podcasts and Instagram, and having taken the Ultimate Unreal Engine course, I always know the content they put out is going to be quality. I don’t know when these guys sleep, because they put so much work into courses like the Ultimate AI program, along with all the other things they do.
They are super passionate about learning as much as they can and educating the community that they’ve built. That passion is contagious and they provide an environment in their programs that makes you want to keep going and learn more.
I have a saying “Always be learning”. Its my motto. And the guys at Bad Decisions make learning fun. I love their banter, their humor, but also the way that they explain things.
It makes things easy to understand, easy to learn and makes a topic like AI that is changing so quickly all the time less overwhelming. I know every time I watch a video from Bad Decisions, I’ll learn something and I’ll do it with a smile on my face.
Why join the Ultimate AI Program
From proven workflows to live support, everything is designed to help you move faster with AI.
Always up to date
AI changes fast. Our content updates regularly so you're always learning what matters now.
Real world Projects
Build practical projects you can show, share, and use as proof of skill, not just theory.
Beginner to Advanced at your own pace
Start from the basics and grow into advanced workflows step by step, without feeling rushed.
Private Community with live feedback
Get feedback, ask questions, and learn alongside people building with AI just like you.
Competitions & Giveaways
Compete in monthly challenges, win prizes, and put what you learn into practice.
Curated Assets (master prompts, files, PDFs & more)
Access curated master prompts, templates, project files, PDFs, and resources that save you hours.
Who are we?
Designed by Industry Professionals
We at Bad Decisions spent years delivering creative and tech work globally. AI made us faster, sharper, and more profitable and this program teaches you how to do exactly the same.
Bad Decisions is a creative and media studio that delivers projects across the US, Canada, Europe, and the Middle East. Our content has reached millions and led to partnerships with brands like Dell, Epic Games, and Autodesk. We've been building in this space long before AI entered the picture.
When AI entered the picture, it didn't replace what we do, it supercharged it. We integrated AI into our existing workflows and saw what it could do for speed, quality, and profitability. We got more clients and they loved the work that we delivered.
We've already trained 1,500+ students through our Unreal Engine program and built a community of over 540,000 people who follow us for practical tech and creative education. Now we're bringing that same approach to AI.
300k+
Instagram followers
1,500+
Students
277k+
YouTube subscribers
300k+
Instagram followers
1,500+
Students
277k+
YouTube subscribers
Choose your membership
All modules, live sessions and feedback, Q&A, private community access is included
Most flexible
Recommended
Quarterly
Give yourself 3 months to learn and apply
$247$197
every 3 months
Equivalent to $65.67/month
Save $64 every 3 months vs. monthly
Best value
Annual
A full year at our lowest cost per month
$873$597
per year
Equivalent to $49.75/month
Almost 6 Months Free
Cancel anytime. Access continues until the end of your paid period.
Still on the fence?
See what your peers are saying
Sebastian Nicolich
“…their curation is worth it, like 100 bucks for a month, isn’t that big of a deal.”
I followed them a long time ago but stopped using Instagram, and recently I wanted to sharpen my skills more to feel more secure because I don’t earn as much as I want to, and the clients that I have are not great. And so far so good. I know the most valuable thing will be the community and the back and forth I could have with them. Overall satisfied. I think that their curation is worth it, like 100 bucks for a month, isn’t that big of a deal.
I know that having access to Faraz and Farhad is extremely valuable. So I know that being able to ask questions and put things into practice and asking them will be super, super valuable. I’ve gotten just for taking a step towards learning AI already value from the uncertainty that I had before, and just this tiny bit of certainty and knowing that I’m learning from one of the best, or in the very least people that are actively using it, and seeing that it’s not quite there yet, it requires a ton of work, with any good work requires a ton of work, it made me feel much, much better.
Pablo Cano
“The methodology, they don’t just teach you AI, they make you use it.”
My experience with Bad Decisions in the Ultimate AI Program was engaging, practical, and genuinely transformative. What made the learning experience different was the teaching methodology: instead of simply explaining concepts, the program made us interact with them, experiment, and apply them to real-life situations.
The hands-on approach made complex AI concepts much easier to understand and retain. Learning by doing, combined with practical examples that connect directly to everyday challenges, made the entire process more approachable, enjoyable, and relevant.
The methodology, they don’t just teach you AI, they make you use it.
Bad Decisions has a unique way of turning AI from something you simply learn about into something you actually experience and use. The combination of interaction, real-world examples, and learning by doing makes the knowledge stick.
Nathan Palm
“I couldn’t be happier with what I’ve learned so far.”
Well, I came for the Ultimate Unreal and stayed for the AI. The main reason is how these guys can take something incredibly complicated and keep it detailed, simple, and entertaining enough that you don’t get lost in the minutiae.
I also teach part-time as a college animation lecturer, so I have a pretty good sense of what works when it comes to teaching creative software and technical concepts. These guys have it. It’s fun, entertaining, occasionally cheesy banter mixed with genuinely cutting-edge technology, presented in a way that feels accessible instead of intimidating.
Coming from TV animation, AI is obviously a very divisive topic. But I also know that if you want to stay relevant in commercial art, you have to understand the new tools instead of pretending they aren’t coming.
The one thing that really stands out to me is the overall delivery of everything from Bad Decisions. It’s first rate and very professional, yet it still manages to feel like I’m learning from a couple of buddies.
A lot of the AI tutorials out there are creepy, weird, or feel very Crypto Bro. I genuinely look forward to these courses and always come away with a greater knowledge.
I couldn’t be happier with what I’ve learned so far, and I’m genuinely excited to see where all of this goes.
Hector Ruiz
“This AI program doesn’t just sell you the dream, but provides you with support at any stage.”
This has been a nice easy-going experience learning about AI and everything that comes with it. From having easy access to content, prompts, and knowledgeable instructors to having a community that is also as interested and invested in this topic.
Most courses sell you the dream, but seldom do they back it up with the right feedback. This AI program doesn’t just sell you the dream, but provides you with support at any stage. When I have a suggestion for the course it doesn’t get lost in a void. It gets noted and for the most part implemented.
Instructions are broken down in small digestible chunks that are very simple to understand. There are sections to write notes and bookmarks to keep the interesting parts of the lessons easy to find at a later time.
The ability to reach out to instructors for support.
The combination of good instructors, knowledgeable easy to follow material, all around support, and project based lessons that will expand your skills in the next phase of technology make the AI course a must if you want to invest in yourself.
Frequently Asked Questions
This program gives you the proven workflows we use in our own work and with clients. There's a lot of noise and rumors in the AI space, but we're not going to bombard you with endless content. You'll get only what's best: the strongest tools, the most reliable workflows, and clear playbooks you can apply immediately.